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Inside Apple: How America's Most Admired - and Secretive - Company Really Works

Inside Apple: How America's Most Admired - and Secretive - Company Really Works

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About the book

The Untold Story of Steve Jobs' Corporate Machine

šŸĀ "The first unvarnished look at Apple's cult-like culture" - Fortune

Business journalist Adam Lashinsky reveals:
āœ”Ā The "Apple Way" of obsessive secrecy
āœ”Ā How Jobs built a culture of "ruthless perfection"
āœ”Ā Why competitors still can't replicate their ecosystem
āœ”Ā Exclusive interviews with former executives

Why executives read this:
• Decodes Apple'sĀ unconventional management playbook
• Explains theĀ "reality distortion field"Ā as a business strategy
• Case studies onĀ supply chain domination

SEO Google Description:
"Inside Apple" by Adam Lashinsky exposes the unique corporate culture and business strategies behind Apple's success - essential reading for entrepreneurs and managers.

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Book details

Format: Hardcover

Genre: Business

Audience: Adults

ISBN: 9781848547216

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